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Why Every GP Invisalign® Provider Needs to Become Certified in Six Month Smiles®

Posted by Dr. Amanda Wilson on Nov 17, 2016 4:00:06 PM

You may have seen my post earlier this week: I proudly became one of the few Orthodontists to become certified as a Six Month Smiles® provider. Over the years, I’ve coached hundreds of General Dentists with various aligner systems. All too often, finishing cases is a significant barrier to overcome and trying to educate General Dentists who have no knowledge of basic straight-wire biomechanics is a challenge at its core.

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Topics: The Economics of Dentistry, Six Month Smiles, Dental Practice Tips, Reviews

What It's REALLY Like to Get Certified by Six Month Smiles

Posted by Dr. Amanda Wilson on Nov 14, 2016 3:00:34 PM

I did it – I successfully completed the Level 1 course from Six Month Smiles. As an Orthodontist with 10+ years of clinical experience with thousands of fixed and removable outcomes under my belt, this may by counter-intuitive. Truthfully, Six Month Smiles certification has been on my orthodontic bucket-list for years now. It’s a wildly successful brand, both nationally and internationally. Doctors rave about the services, support, and experience. I wanted to know the “secret sauce”.

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Topics: Short Term Orthodontics, The Economics of Dentistry, Six Month Smiles, Dental Practice Tips, Reviews

Have Any Of Your Team Members Benefited From Six Month Smiles?

Posted by Lee Ann Brady on Oct 26, 2016 2:26:30 PM

Do all of your team members have straight teeth?

If not, it might be time to make them an advocate for the treatment you want to sell. If any of your team members could benefit from short term ortho, consider investing in their smile to get patients interested in treatment.

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Topics: Leadership, The Economics of Dentistry, Six Month Smiles, Dental Practice Tips, Team

Communicate Your Way To Better Patient Perceptions

Posted by Dr. Eric W. Jones on Sep 8, 2016 10:45:23 AM

Who are you as a dentist?

When a new patient sits down for a consultation, what is your demeanor like? It’s important to be consciously aware of how you present yourself to patients. They will perceive your manner and draw conclusions from it that can last throughout treatment.

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Topics: Leadership, The Economics of Dentistry, Dental Practice Tips

Marketing Your Practice: What Patients Read in the Waiting Room

Posted by Lee Ann Brady on Sep 1, 2016 2:53:17 PM

We’ve all sat in a doctor’s office waiting room, our legs shaking with nerves or boredom. The experience can be (at best) pleasant, or at worst, a dreary period of time during which our name is never called and all we can do is scroll aimlessly through our Facebook feed.

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Topics: Dental Practice Tips

The Value Of A Comprehensive Dental Exam

Posted by Lee Ann Brady on Aug 25, 2016 4:12:29 PM

Perform a comprehensive dental exam for every patient in your office. You could be missing out on opportunities where the patient doesn’t even realize the potential for their dental care.

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Topics: The Economics of Dentistry, Dental Practice Tips

What Is Your Goal For New Patient Tours?

Posted by Lee Ann Brady on Aug 18, 2016 3:34:00 PM

First impressions really are essential in the dental profession. Cleanliness, reliability, and a sense of personalized care can go a long way to making your practice desirable in the eyes of new patients.

The first place you communicate the value of your practice is often the initial tour introducing patients to the office. This sets them up to later decide on high dollar care.

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Topics: Leadership, The Economics of Dentistry, Dental Practice Tips

How to Manage Your Dental Practice's Reputation Online

Posted by 6monthsmiles on Aug 15, 2016 2:00:49 PM

Fifteen years ago, patients received dentist referrals from loved ones. Now, potential patients can form an opinion about your practice after reading reviews on Yelp and Google+. Since you can leave feedback online anonymously, some people will use that to their advantage and post information that is false or misleading. Although it is tempting for business owners to ignore bad reviews and only focus on the positive ones, online reputation management is very important when you are a dentist. 

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Topics: Leadership, The Economics of Dentistry, Marketing Information, Dental Practice Tips

How to Recession Proof Your Cosmetic Dentistry: Part 2

Posted by Dr. John Nosti on Aug 11, 2016 11:35:36 AM

In my previous post on cosmetic dentistry (here), I discussed the benefits of offering teeth whitening to your patients as an incentive to commit to more treatment. Now, I’ll get into more options for using bleaching to your advantage.

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Topics: Leadership, The Economics of Dentistry, Dental Practice Tips

Facebook Marketing for Dental Practices

Posted by 6monthsmiles on Aug 8, 2016 2:09:19 PM

Are you missing out on one of the most fun, engaging, and low-cost sources of marketing available to you? Marketing via Facebook can be intimidating for those with dental practices who haven't had much experience in social media marketing. How do you keep people interested in dentistry? How do you actually convert customers from your Facebook posts? With a little bit of planning you can create a successful marketing plan via Facebook that will boost your brand in the local market.

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Topics: The Economics of Dentistry, Marketing Information, Dental Practice Tips