Lee Ann Brady

Use marketing materials. A major barrier to selling patients on aesthetic treatments such as Six Month Smiles is that they have zero idea you offer them. Let’s be real, sometimes when …

Dentistry can raise anyone’s anxiety levels, even those who claim they aren’t afraid. There may be an excess of amenities – warm towels, popular music, smiling hygienist, soft blankets – …

Do all of your team members have straight teeth? If not, it might be time to make them an advocate for the treatment you want to sell. If any of …

We’ve all sat in a doctor’s office waiting room, our legs shaking with nerves or boredom. The experience can be (at best) pleasant, or at worst, a dreary period of …

Perform a comprehensive dental exam for every patient in your office. You could be missing out on opportunities where the patient doesn’t even realize the potential for their dental care …

First impressions really are essential in the dental profession. Cleanliness, reliability, and a sense of personalized care can go a long way to making your practice desirable in the eyes …

If you’re looking for patients who have opportunities for esthetic changes, the best place to start is in the group of patients that you already have. In this post, I …

We all get caught up every once in a while in the business of running a dental practice. It’s easy to notice things that you wish were improved when it …